RSW/US-Agency New Business Link Roundup for November 16, 2009

Because there’s more great stuff out there than anyone can possibly get to, we thought we’d point you to some of the noteworthy pieces from last week:



How is social media being used to generate new business? We’re proud to release our latest new business survey, along with our survey partner, Second Wind. We’re seeing some interesting feedback already about the telling results regarding agencies and frequency of social media use. We’ll be donating the blog this week to the survey and its results.-RSW/US & Second Wind

Hundreds of Facebook groups hijacked: Facebook groups are under attack. But the attackers say they come in peace and insist they want only to highlight a flaw in the way Facebook handles group administration. Don Reisinger, Webware

RSW Comment: With social media still in its infancy, we’re going to continue to see incidents like this pop up. Hopefully Facebook jumps on this quickly.

Why Digital Agencies Are Indeed Ready to Lead: Over the past 18 months, a great debate has consumed our industry: Are digital agencies poised to sit at the head of the advertising table? Depending on whom you ask and what you read, the answer seems to flip flop -- with a majority of people still having reservations and making claims that digital agencies aren't ready to lead. Jacques-Herve Roubert, Digital Next

RSW Comment: The inevitable answer to last week’s post espousing the opposite and this post may be even more contentious, in terms of response via comments. The debate rages on.

LinkedIn works with Twitter, and vice versa: Today we’re announcing a partnership between LinkedIn and Twitter – and new features that we think are going to make both Twitter and LinkedIn more powerful for you. The idea is simple: When you set your status on LinkedIn you can now tweet it as well, amplifying it to your followers and real-time search services like Twitter Search and Bing-Allen Blue, Linkedin Blog

RSW Comment: A great new feature on LinkedIn that didn’t seem to get much publicity. Fairly self-explanatory; interestingly, the first few comments internally at RSW/US were “Wow, it looks like Facebook,” which I’m sure is no coincidence.