Adweek piece on latest RSW/US Survey

Thanks to Adweek for their article on our latest survey, "A Client's Perspective on Agencies," 277 marketing decision makers surveyed on how they think agencies are performing and how to best win their hearts.

We’ll be posting over the coming week with our thoughts on the survey results. An interesting quote from our owner, Mark, in the piece:

"Simply doing social and digital, such as creating Facebook accounts and developing banner ads, isn't going to be enough as marketers get hungrier for better direction -- and results -- in the digital/social world," Sneider said. "The agency that can help clients understand how to use social/digital and how to integrate these [media] effectively into more traditional initiatives will, in the end, win the day."

Click here for the Adweek article.

Click here to download our "A Client's Perspective on Agencies" survey.