Cobblers Helping Children

11/11/11 marked two special occasions at RSW/US:

11/11/11 was our sixth anniversary…which we celebrated with a nice pot luck dinner and a little bubbly.

11/11/11 more importantly marked the end of our first annual Soles4Souls campaign.

With the help of about a half dozen of our agency clients and our own efforts, we raised the equivalent of

over 6,000 pairs of shoes for children and adults in need.

As Ashleigh Ress, Philanthropy Director at RSW/US notes, ” We selected Soles4Souls since we felt their message and mission in helping those who have no shoes resonates with our mission in the agency new business services we provide our clients.  Our clients often recant the story about the cobbler whose children have no shoes.   We know the importance of having shoes and what a difference a pair of shoes can make in the lives of children who do not have any.”

Since starting our business six years ago, we have not only seen the advertising agency new business world change considerably, but we have also seen the needs of those less fortunate change considerably.  It’s not enough for a company to just take and take.  We all have to give things back.

We thank the following agencies who contributed to the Soles4Souls effort:

Directions (www.directions.com) – Wisconsin
Ideaworks (www.ideaworksfoodmarketing) – Pennsylvania
Media IQ (www.m-iq.com) – New York
Telestar Media (www.telestarmedia.com) – Ohio
FUOR -( www.fuor.com) – Illinois
FUSE – (www.fusemarketing.com) – Vermont

If interested in donating to Soles4Souls, please reach out to them via their site:  www.soles4souls.org.

Thanks and see you again next year for the Second Annual campaign!