Agency New Business: Are You Connecting?

RSWUS Connecting

Post by RSW/US New Business Director Kris Klopp While on a family vacation in Michigan, I noticed among the many disturbing habits my cousin, Julie, and I share, is that the first thing we did each morning was to check our smart phones. I had to know what happened during those eight hours I was…
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RSW/US Video: 10 Reasons Why Social Media Isn’t Working For Agencies


  Following on the heels of our first webinar, based on our most recent survey results from “Changes in Social & Digital Media (2009-2012),” RSW/US Owner and President Mark Sneider focuses on a specific finding in this follow up video. That finding: only 30% of agencies say social media is effective for their new business process.…
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RSW/US Social Media Webinar Now Available!


Thanks to all who attended this week’s webinar on the changes in social/digital media since 2009.  Great turnout…with agencies from all over the country.  Appreciate the kind feedback and follow-up questions that were sent to me after the presentation. This short, 30-minute webinar is now available on our site @Webinars. The webinar is broken down…
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Is Your Agency New Business Content Way Off-Key?

out of tune-2

Post by RSW/US Director of Communications and Analytics Carolyn Parker As Director of Communications and Analytics here at RSW/US, I am opted in to literally hundreds of e-newsletters, RSS feeds, groups, and social media channels. I follow them daily to see what’s trending across virtually all industries, as well as tracking thought leaders in the business and…
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RSW/US 2012 Webinar Series-View All Four Webinars Now


  We’re excited to announce our third annual Webinar Summer Series, “View from the Marketer’s Eye.” Below is a schedule and registration link for all four no-cost webinars. We encourage you to Tweet during each webinar with hashtag #RSWUS. Thanks!   #1 -Thursday, 7/09/12, 12PM EST: “A Perspective On Changes in Social & Digital Media…
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Agency New Business: Don’t Be A Swim Noodle


Let’s talk about vacations for a minute. (I’m guessing from many of you reading this, there are some blank stares at their mention.) If you go the beach, one thing you’ll always see-swim toys of every variety. The stores and roadside stands are everywhere, offering up swim noodles, boogie boards and other fine swim products.…
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