Post by RSW/US New Business Director Kris Klopp There’s a scene in the movie Top Gun, where Kelly McGillis’ character, the civilian consultant, Charlotte Blackwood, call sign Charlie, is offering up a critique to Tom Cruise’s, Pete Mitchell, call sign Maverick, on a tactical move he made in a fight simulation. Maverick’s flight sequence works [...]
Post by RSW/US Director Of Business Development Lee McKnight Jr An interesting article from Marketing Charts several weeks ago on lead conversion and a study by Leads360. It kicks off with this: Analyzing results from almost 3.5 million leads generated in the first half of 2012, across more than 400 companies, the study finds that [...]
Post by RSW/US New Business Director Kris Klopp (inspiration provided by Wooderson) In the movie “Dazed and Confused,” Matthew McConaughey’s character, Wooderson, has a funny line about high school girls staying the same age, while he keeps getting older. This is probably a bit of over exaggeration, but it still brings up a good point, that as younger [...]
Post by RSW/US Owner & President Mark Sneider For those of you following these posts, this is the LAST Chapter’s summary from our soon to be released, 17 chapter Agency New Business Handbook titled: Put on that $%*! Sales Hat! The Hardest Part of Agency New Business. The 17 Chapters talk about why you need [...]
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