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Agency New Business

One of the best positions your agency can be in=being able to say no to work that isn’t the right fit. I’ve mentioned it in previous posts (Ad Agency New Business-When To Say No & When To Follow Your Gut) and it would appear, at least via Ad Age, that agencies are taking this to heart, […]

agency new business

In our latest agency new business survey, we asked seven thought leaders in the agency new business space to provide questions they’d like to ask agency principals on the topics around agency new business. Of all the responses and findings, here are three new business areas agencies should take note of: 1. Agencies aren’t being […]

Ad Agency social media-has it been beaten to death yet? Why aren’t you using it, should you be using it-we’ve covered this ground. But it is ground worth covering. And it would seem agencies are, in fact, embracing social media, but based on stats from our survey, for all the wrong reasons.   Are You Posting About Kittens? […]