Why Agency New Business Prospect Lists Need The Human Touch

Why Agency New Business Prospect Lists Need The Human Touch It can be tough to search for new opportunities while maintaining your current client load, and creating solid prospect lists is equally as tough. Across the board, it can be difficult to know how to prospect for new business effectively.  Where do you even begin? […]

Unique Positioning Without Supporting Content Is Wasted Positioning 

As we wrap up our content focus on our 2020 Agency New Business Report, I read a few articles recently that tie in nicely to a key stat I haven’t discussed yet.   63% of agencies stated their agency’s positioning is “somewhat unique” . . . and 23% indicated their positioning is “extremely unique”.  Interestingly, last year in […]

RSWUS Webinar Perspective On The Agency New Business Environment, 2020 and Beyond

Our 9/30/20 webinar, Perspective On The Agency New Business Environment, 2020 and Beyond, presented by RSW/US President, Mark Sneider, that digs into the findings of our 2020 Agency New Business Report. This is the 10th year of our survey and Mark presents comparable data available across all previous editions, providing insight on trends in key […]