Entrepreneur recently instructed:  “Stop Trying to Kiss Your B2B Clients on the First Date“.   It’s a great analogy as advice goes on building relationships with prospective and new clients. Still, if you really want to “start dating” someone, do you give up the first time they decline an invitation to go out? One of the agencies I […]

agency new business

In our latest agency new business survey, we asked seven thought leaders in the agency new business space to provide questions they’d like to ask agency principals on the topics around agency new business. Of all the responses and findings, here are three new business areas agencies should take note of: 1. Agencies aren’t being […]

From our RSW/US survey report Changes in Social & Digital Media (2009-2012): 58% of Marketers state that they most often learn about new Agencies via emails.  49% say they learn about new Agencies via phone calls, and 49% say they learn about new Agencies by mailings they receive directly from Agencies.   And a release that accompanied […]