When the week kicks in (all too soon) and your agency new business activity kicks into gear, think about the picture below: As important as a content engine is for agency new business, agencies tend to forget that what they’re saying about their agency is equally if not more important than how they say […]
I’m the VP of Sales at RSW/US. We specialize in working with services firms to help drive and close new business-if you need help with that, email me at lee@rswus.com. What I actually do: drive sales efforts to bring ad agencies and services firms on board with RSW, create content around successful new business tactics and help drive RSW/US marketing objectives, including social media channels, blog content, webinars, video and speaking engagements. Dig it.
