Succeeding In The Increasingly Competitive Agency New Business Landscape
RSW/US Director of Business Development Lee McKnight Jr. talks about the increasingly competitive agency new business landscape in our latest brief video.
A recent agency client summed it up best when they hired us, “We spend too much time working in the business and not on the business.”
Agencies across the country are having this same realization, and they’re getting more aggressive when it comes to new business.
Couple that with Marketers consolidating agencies=your agency needs a new business plan.
Lee McKnight Jr
I'm the VP of Sales at RSW/US. We specialize in working with services firms to help drive and close new business-if you need help with that, email me at lee@rswus.com. What I actually do: drive sales efforts to bring ad agencies and services firms on board with RSW, create content around successful new business tactics and help drive RSW/US marketing objectives, including social media channels, blog content, webinars, video and speaking engagements. Dig it.
