RSW/US Ad Agency New Business-Perfecting the RFI & RFP
Mark Sneider of RSW/US was recently interviewed by Jean-Pierre Lacroix of Shikatani Lacroix on the topic of ad agency new business RFP and RFI creation.
In this video, Mark talks about ways to improve the RFI/RFP process.
Many thanks to Shikatani Lacroix for the interview opportunity.
Lee McKnight Jr
I'm the VP of Sales at RSW/US. We specialize in working with services firms to help drive and close new business-if you need help with that, email me at lee@rswus.com. What I actually do: drive sales efforts to bring ad agencies and services firms on board with RSW, create content around successful new business tactics and help drive RSW/US marketing objectives, including social media channels, blog content, webinars, video and speaking engagements. Dig it.
